Models Prefer and QVC went through a bit of a nasty divorce last year. Models Prefer sued QVC basically for watering down their brand name. Here’s the exact wording for all you lawyerly types:
Filed on 3/21/07: Plaintiffs Stacey and David Schieffelin and Models Prefer Ltd. sued defendant QVC Inc. alleging that QVC coerced the plaintiffs into executing a distribution agreement under which defendant had the exclusive worldwide right to distribute and promote Models Prefer health and beauty products. Plaintiffs further allege that QVC has appropriated the Models Prefer trademark, converted it for their own use and purpose, have decreased the value of the Models Prefer trademark through their actions, and tortiously interfered with plaintiffs' prospective business relations.
However, it looks like they finally settled the lawsuit out of court on 7/17/07. I’m assuming that’s what “NOTICE of Voluntary Dismissal of Case by all plaintiffs (Gersten, Eliot)” means. But, even though they settled their differences, QVC and Models Prefer won’t be sleeping in the same bed any time soon!
I checked out the Models Prefer website and they have a full online store, but there’s a big message splashed across the home page: “The online store is now open for United Kingdom and Canada orders!” So they still can’t sell in the United States.
And even though Models Prefer and QVC are officially divorced, Stacey still visits QVC UK regularly! Are they staying together for the children? I don’t understand.
So what’s a red-blooded American gal with thin, shapeless eyebrows supposed to do?!
Turns out Stacey will be back on the air on August 3 … on HSN! She wants to be Your Best Friend, or more specifically, she wants you to buy her new makeup line, ybf. Will it be the same products only a different name? Will the famous eyebrow pencil make an appearance? And, most importantly, will Stacey come out in her curlers????